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Creative Communities Hub

Warm Apple Crumble Welcome

Port Hope

Port Hope’s IDEAHUB is pleased to welcome The Apple Crumble Company as the latest tenant to join the Municipality’s business incubator.

Though the company’s slogan is “Taking the Empire apple and creating an Apple Empire”, it’s not just classic apple crumble coming out of the ovens. Other fruit varieties and flavours will include blueberry, pear, ginger, maple, cranberry, and rhubarb, to name a few.

Baking has begun in the IDEAHUB’s newly renovated kitchen and sweet aromas waft through the building. Owner Jill Lawrence is happy to be providing Northumberland County with baked crumbles made from fresh, local ingredients. “We are excited to be moving forward with business right along the Apple Route and our location at IDEAHUB is a great launching pad.”

Deputy Mayor Jeff Gilmer is a member of the Business Incubator Management Advisory Board, “While this is a very different type of business for the IDEAHUB, the gourmet food sector is growing quickly in Northumberland County and in partnership with the Community Futures Development Corporation, the Board is pleased to provide The Apple Crumble Company with the resources to start small and grow into the community.”

Port Hope’s IDEAHUB opened in 2010 as a full service business incubator for new and emerging entrepreneurial companies. While federal and Municipal funding helped establish IDEAHUB, leases are negotiated between the tenant and building owner and are not subsidized by the Municipality. With a completely unique approach of public/private partnership funding structure, IDEAHUB is quickly becoming a highly sought-after model of business incubation in Ontario.

For more information contact:

Jill Lawrence




Judy Selvig

Director, Economic Development & Tourism



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    Port Hope
    Port Hope

    The Municipality of Port Hope
    "Open for Business"
    Port Hope, an enviable lifestyle community that encourages and fosters creative industry is centrally located one hour east of Toronto on the Montreal to Windsor 401 corridor with daily VIA rail service.